ScopeBox 3.0 – Very Impressive

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ScopeBox 3.0 from Divergent Media looks like a very impressive tool for video producers. By connecting just about any camera to a laptop running ScopeBox, one can monitor and record video from DV to 4K in either native formats or an edit friendly codec of choice.

Check out the video to see how it works.

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5 Things You Should Know About the Canon C300

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I’m really looking forward to working with this camera. Hopefully sometime soon.

Jim Martin of Filmtools covers five basic features about the Canon C300: Lenses, Form Factor, Image Quality, Operation Costs, and Production Costs.

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What Makes a Video Go Viral?

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In this TED talk, YouTube’s Trend Manager Kevin Allocca gives his take on the common thread between all viral videos.

In my business, I have had many opportunities to engage in conversations about how to make videos go viral, and I think that Kevin’s analysis is correct. And ultimately, that means that you can’t really plan to make a viral video. I would suggest that anybody who tells you different is not being straight up with you.

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Corning (Once Again) Shows the Potential of Corporate Video

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“A Day Made of Glass 2″ is an impressive follow-up to Corning’s “A Day Mad of Glass.” Both of these videos are very successful at showing the public and Corning’s investors the potential uses for a variety of Corning glass products. Clearly, many of these applications are not practical and will most likely never be realized, but the viral nature of the videos helps the Corning brand and helps Corning’s customers realize the possibilities of their technologies.

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Future of Mac Pro in Video Post

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food for thought…

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Moscow Gets the Tilt-Shift & Timelapse Treatment

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Great use of tilt-shift and timelapse techniques in this video that makes Moscow look very vibrant and inviting…

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Another Cool Timelapse…San Francisco

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Very cool video titled “The City” from WTK Photography on Vimeo.

an excerpt from his page…

“This timelapse is about a year in the making. I started sometime in June of 2010 and finished it on August 19, 2011. It wasn’t constant work of course, just working on it every now and then. I’d estimate I have invested anywhere between 250 and 300 hours on it. Most of this was time I spent walking, biking, or riding the bus to locations I was shooting. There are very few locations I used a car to get to. Total frame count is about 28,000 frames and 85 different shots. All the frames weren’t used in the final product as I edited down the clips. You will notice that some of the shots were shaky. San Francisco is a very windy city and even my heavy tripod couldn’t remain still. In hindsight I should have bought a different head. All photos were shot in JPEG and then some light editing in Lightroom. Compiled into .mov clips in Quicktime Pro and then all brought together in Final Cut Pro.”

The City from WTK Photography on Vimeo.

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Three Cheers for “Plot Device”

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Seth Worley of Nashville just hit the jackpot. His short film, Plot Device, is getting lots of buzz and The Hollywood Reporter says this in a recent post –

“When it hit the web at the end of June, the video started making the rounds at film studios and agencies, and calls started coming in. Now the 27 year old is planning an August trip to Los Angeles and has lined up meetings with CAA, UTA, WME, some management firms and producers.”

Seth just happens to be really into making TV and movies and a short he created for a contest got noticed by Red Giant. The maker of Magic Bullet and other software apps for visual media asked him to create a promo for Magic Bullet and Plot Device was the result of that. Sounds like he might be someone to keep an eye on.

Check out Plot Device…

By the way…his budget was $10,000.

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Crazy Rube Goldberg Video…WOW!

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I’ve always been fascinated with Rube Goldberg contraptions. I think it’s something about the combination of creativity and engineering skills put to use purely for the enjoyment of the creators and the audience. This is a particularly impressive example. It’s also a great example of inbound marketing for the corporate sponsors. How much did they have to pay to get nearly 100,000 views in the first two days on Youtube? Probably not that much.

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Editing on an iPad

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I do a lot of productions where I travel by plane to shoot for a day or two (or more) and then bring all the footage back for editing. When it makes sense I take my laptop and a drive so I can transfer all my footage to the drive and possibly even lay out a rough cut on the timeline. This works great, but sometimes my laptop is a bit bulky considering all the other gear I bring.

That’s why this video looks promising for the future of very basic editing on an iPad (or any tablet, for that matter). Final Cut, Premiere, Avid, whatever. If I can travel with an iPad and a tiny drive and accomplish the same thing…color me happy.

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